I'VE ALWAYS SEEN THE GAME FROM BOTH SIDES.

A man with dark hair and beard wearing sunglasses and a dark jacket outdoors near water, with a blurred shoreline and trees in the background.

Hi! I’m David Port, a Creative Director, designer, and former Division I Appalachian State baseball player. For nearly 13 years at Learfield and CLC, I have worked alongside talented teams to help sports organizations clarify who they are and how they show up.

My role has evolved from creating the work to leading the people, strategy, and systems behind it. While I still care deeply about every detail, I've learned that great creative leadership isn't about having all the answers. It's about listening first, setting a clear vision, and building trust that allows great work to happen.

From making the work to leading it.

13 YRS In the industry.

5+ YRS Leading as a Creative Director.

  • Creative Director at Learfield/CLC

    Lead multidisciplinary teams and high-visibility brand, retail, marketing, identity, and content initiatives across sports and enterprise partners.

  • Enterprise Brand Leadership

    Helped lead the Learfield rebrand and shape a connected portfolio across EDGE, SIDEARM, Learfield Impact, internal ventures, and company-wide initiatives.

  • Helped Build An In-House Agency

    Launched Learfield Creative by defining its standards, workflow, presentation process, and approach to larger brand challenges.

  • Design and Production Depth

    Graphic Arts training and a master’s in Media Production support leadership across identity, campaigns, storytelling, video, and brand experiences.

Creative Leadership In practice.

Helped lead the transformation of the Learfield brand, from strategic direction and visual identity to the way the organization presented itself across a connected portfolio of businesses.

Learfield rebrand

Creative Voice at the table

Provided brand strategy and creative recommendations for enterprise priorities, helping senior leaders turn business goals into clear positioning, architecture, naming, and brand decisions.

Project
management

Influenced how Monday.com was shaped and used for multi-department project management, helping bring more visibility, accountability, and consistency to complex workflows across teams.

National
Campaigns

Led creative direction and video production for large-scale campaigns, connecting strategy, concept, production partners, and final execution across channels.

Elevated Presentations

Established a higher standard for enterprise presentations through Pitch.com, creating a clearer system for how teams organize ideas, tell stories, and represent the brand in high-level conversations.

Athletic
Rebrands

Led and guided multiple university athletics rebrands, balancing institutional history, stakeholder input, fan expectations, and the practical needs of teams, licensing, retail, and content.